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Innovation

Innovation

BBVA Bancomer has been crowned as the most innovative bank in Latin America in this year’s edition of British publication Global Finance's The Innovators 2018 awards, which recognize the institutions that systematically identify new businesses and design new financial tools. With this award, the magazine acknowledges the institution’s value proposal, which includes a customer-centric data-based user-friendly design, developed in collaboration with the fintech ecosystem.

Generation T refers to those born from 2010 onwards. These are children who know the world through a digital screen and what is more important through touch. Hyperconnectivity, speed and instantaneousness are some of the words that go along with these children as they grow up.

BBVA has unveiled Valora View, the first app in the European Banking sector using augmented reality to help prospective buyers or renters find a home. With this new free service, available for both customers and non-customers of the bank, BBVA launches a tool that, harnessing the power of big data, is capable of providing users with recommended purchase or rent prices for a specific property. And not only that: The application can also provide advice on whether it makes more sense to buy or rent, and even run mortgage simulations.

  • BBVA’s mobile platform marks the start of a new transformation stage for the Group, with a solution that unifies design, functionality and user experience
  • BBVA Bancomer becomes the first BBVA franchise to adopt this new development in its mobile banking solution, which will be rolled out progressively across the Group’s footprint
  • BBVA already has over 24 million digital customers, of whom 19.3 million use mobile devices.
  • BBVA Bancomer’s digital sales have grown from 7 percent at the end of 2015, to 31 percent in the first quarter of 2018, and are expected to hit 41 percent by the end of the year