BBVA’s app is the main channel customers use to contact the bank. Over 75 percent of customers around the world use the app. With this level of outreach, the current challenge for BBVA entails getting customers to use the new features and do more mobile transactions. To achieve this, the bank has developed a strategy to improve the digital intensity of its customers, with which it has increased interactions on the app by 32 percent in just one year, largely driven by the financial health services.

BBVA Spark, the bank for high-growth companies, has arranged a €15 million 'Venture Debt' facility for Cabify, the Spanish mobility company, which was launched 12 years ago in Madrid and became Spain's first unicorn in 2018. The proceeds will go toward fast-tracking the execution of Cabify's strategic plan, which focuses on boosting sustainable and affordable urban mobility.

Entrepreneurs with promising business ideas in data, cyber security, payment systems or sustainability may now seek support under the Garanti BBVA Partners Tech Program (https://www.garantibbvapartners.com), with applications to be received by January 31, 2024.

Data is a strategic lever for BBVA, which has been working for years to make it accessible across the entire organization so that it supports every business decision. In this endeavor, Domo has become an essential tool, as Elena Alfaro, Global Head of Data and Advanced Analytics in Client Solutions at BBVA, explains in this new success story, which showcases the value of this platform in monitoring progress toward strategic objectives, spotting trends and enabling the bank to swiftly tailor products and services to customer needs.

ONE is the new software development culture at BBVA. Thanks to this initiative, over 15,000 developers will work in a more coordinated, collaborative manner, sharing best practices at the bank and in the industry with the goal of creating solutions that best meet customers’ needs.

BBVA is laying the groundwork to meet the challenge of applying generative artificial intelligence (AI) to financial services. During its in-house DataFest conference, the bank reported on how it is already developing major projects with external providers and, in parallel, has selected several use cases that will begin to be deployed throughout 2024.