An industry model leveraged on long-term relationships: BBVA's investment banking commitment to its clients
In a global context marked by uncertainty and economic challenges, BBVA Corporate & Investment Banking (CIB) has reinforced its commitment to the growth, the sustainable development and the long-term success of its wholesale clients. The institution advocates for a business model rooted in sector specialization—a strategy that enables it to provide tailored solutions and support large companies and institutions in their transition toward a more sustainable future.
With the strong conviction to continue raising the dialogue of advisory and increasing efforts to promote BBVA Corporate & Investment Banking (CIB) as a strategic partner for its clients, has also developed a model that combines long-lasting, solid relationships with deep insight into the specific needs of each industry. This sectoral approach is a key differentiator, allowing the investment bank to offer superior advisory and partnership.
In parallel, and guided by the principle of meeting present needs without compromising the ability of future generations to meet theirs, sustainability has become a core pillar for companies. In this regard, the approach to sustainability adopted by BBVA CIB for more than a decade now allows them to proactively manage the opportunities arising from the energy transition, paying special attention to the sectors with the highest emissions.
Sector specialization as a competitive advantage for BBVA CIB
This strategy has driven BBVA CIB to deepen the specialization of its services and solidify its position as an industry expert in sectors that, due to their unique challenges, require targeted attention and in-depth knowledge. The new approach allows the bank to support clients more effectively and enhance the quality of strategic conversations—addressing core business needs with greater precision.
As part of this initiative, BBVA CIB has appointed global sector heads in industries identified as priorities due to their influence on current sustainability trends in both corporate and institutional spheres. For corporate clients, BBVA CIB has defined five key sectors: consumer, retail & healthcare; energy; industry & transportation; infrastructure & construction; and technology, media & telecommunications (TMT). On the institutional side, the bank focuses on banks, asset and wealth managers, insurance companies, public sector entities, sovereign wealth funds, and financial sponsors.
In this regard, Juan Blasco, Head of Institutional Business at BBVA CIB, explains, “sector specialization is a key element of our value proposition for institutional and corporate clients, allowing us to deliver better service in today's challenging environment. We have specialized teams in client management, product development, and support. This setup enables us to gain a deep understanding of each client’s needs and deliver the best possible solutions.”
"Sector specialization is a key element of our value proposition for institutional and corporate clients"
BBVA CIB: A strategic partner in clients’ sustainability journey
BBVA CIB’s sector-based model not only enhances its ability to advise clients, but also positions the bank as a strategic partner in their sustainability journeys. The institution has specialized teams focused on sustainability and ESG advisory, whose mission is to provide technical and strategic support to sector bankers and clients in the implementation of sustainable solutions.
In this way, the bank supports clients in facing today’s decarbonization challenges, with particular emphasis on the transformation of production models. Its value proposition, based on a deep understanding of industrial clients and combined with a global perspective, enables BBVA CIB to differentiate itself from market peers and help its wholesale clients lead the energy transition.
Roberto Albaladejo, Global Head of Strategy, Industries, and Cross-Border for BBVA’s Sustainability and CIB divisions, notes, “decarbonizing the economy is undoubtedly a major challenge, but it also presents a significant opportunity for our clients due to the scale of investment and advisory needed. Through this sector-based model, we aim to help our wholesale clients turn the challenges of the energy transition into opportunities.”
"Through this sector-based model, we aim to help our wholesale clients turn the challenges of the energy transition into opportunities"
Ultimately, BBVA’s investment banking division reaffirms its commitment to being a key ally for companies and institutions aiming to lead in sustainability—transforming global challenges into business opportunities and actively contributing to building a more responsible future.