The leading publication of financial information, of the Financial Times Group, presented BBVA its Technology Award for the world’s best bank for technology use. The Group’s new data platform, ADA, also received an award for the best banking transformation project in the world.
The leading publication of financial information, of the Financial Times Group, presented BBVA its Technology Award for the world’s best bank for technology use. The Group’s new data platform, ADA, also received an award for the best banking transformation project in the world.
The bank has expanded its partnership with the tech giant from 3,300 to 11,000 ChatGPT Enterprise licences, as part of its plan to extend generative AI capabilities across the entire organisation. Employees report that automating routine tasks with this tool allows them to save an average of nearly three hours of work per week, which they can then dedicate to strategic tasks. More than 80% of licensed users use it daily. BBVA offers training, has created a community to share best practices, and encourages internal innovation through idea ‘hackathons’.
Data is a strategic lever for BBVA, which has been working for years to make it accessible across the entire organization so that it supports every business decision. In this endeavor, Domo has become an essential tool, as Elena Alfaro, Global Head of Data and Advanced Analytics in Client Solutions at BBVA, explains in this new success story, which showcases the value of this platform in monitoring progress toward strategic objectives, spotting trends and enabling the bank to swiftly tailor products and services to customer needs.