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The BBVA Group’s net profit in 2015 came to €2.64 billion, slightly more than the previous year (up 0.9%). Without currency effects net attributable profit was up 4.4%. Excluding corporate operations in 2015, net income from ongoing operations was €3.75 billion, up 43.3% over 2014.

For the metal, the year is off to a very bad start: Turbulences in the Chinese market during the first days of 2016 have driven copper prices down, which has traded under US$2 per pound in recent sessions.

 

BBVA Chairman and CEO Francisco González, shared his insights into some pressing issues following his participation at the Annual Meeting of the World Economic Forum in Davos. Mr. González addressed some of the hottest topics affecting the Spanish economic and political landscape, as well as the global financial industry, and stated that “Spain needs a stable and realistic government, one that continues to work on the reforms we need to underpin growth.”

The bank is launching the La Revolución de las Pequeñas Cosas (The Revolution of Small Things) campaign, where it will present some of the innovations that are changing the way in which customers interact with the bank, such as remote signature, activation and deactivation of cards, mobile payments or calls identified through the app. Carlos Torres, BBVA's chief operating officer, said that “these new tools will managers and customers to have a much richer communication. With these small things, customers will have a much better experience based on comfort and convenience.” It is a further step in a different model of banking, where managers provide advice to customers through face-to-face, remote or digital channels, according to their demands, with the aim of generating the best possible customer experience.